Behind every project, there is me.
I'm Francesco De Pasquale , Digital Visual Designer & Shopify Specialist.
Born at the foot of Mount Etna and tempered by the tenacity of the Bronte pistachio, I soon learned that quality and perseverance make the difference everywhere.
My job? Transforming confusing ideas into clear digital journeys : visual identity, campaigns, automations, and—yes—a Shopify website that actually works. The platform is just a tool: the project revolves around you and your goals.
If you're looking for a single point of contact who speaks clearly, works methodically, and measures results, keep scrolling: you might be in the right place.
Projects launched
Managed budget
Satisfied customers
Annual training
Mandated niches
CUSTOM SOLUTIONS
The 4 pillars of your digital ecosystem
From the first idea to continuous growth : each collection includes a group of complementary services, designed and managed by me to give you a clear, modular and scalable path.
FROM CONCEPT TO REAL GROWTH
Some projects that show my method in action
Strategy, design, automation, performance : here you'll find a taste of the brands I've guided step by step, transforming ambitious ideas into measurable results .
CLARITY FIRST OF ALL
The answers that (almost) everyone is looking for
Every project begins with legitimate questions (budget, timeframe, autonomy, etc.). Here are the five most frequently asked questions— honest answers , based on my method.
Do you only work with Shopify?
For web projects, yes, because Shopify guarantees performance and security that I can optimize 100%. If you're coming from WordPress (or another platform), I offer migration : I often eliminate the cost of the new site and focus the investment on a monthly growth plan .
If your immediate goal is to grow your advertising, SEO, or social media , we'll start there and, when it makes sense for your goals, we'll transition to a solid Shopify-based site.
How much does a complete project cost?
A targeted landing page starts from €500 .
A complete ecosystem can exceed €5k — Analytics, Branding, Shopify Site, Social, ADV, Automations.
Each quote is modular : invest only in what really helps your business grow.
How long does it take to get online?
It all revolves around what you need: in 2 days I can activate a single service, in 1 week I deliver a landing page, for a complete ecosystem it takes 4-8 weeks .
Whatever the scale, my workflow remains the same: briefing, prototype, reviews, testing, and launch.
Who will manage the site or campaigns after launch?
Let's decide together: I can train you or your staff , support one of your employees, or handle updates and campaigns directly .
The rule is one: choose the formula that preserves and amplifies results over time.
What happens next?
We continue to monitor the numbers that matter —visits, sales, contacts—and optimize what's needed: ADV, SEO, Social, Content, Automation .
Whether you want to grow your website, boost your social media, or nurture your email contacts, growth occurs in steps based on real data. Growth is a process: results are measured and amplified over time.
Have I helped you before? Tell me about it!
Your feedback helps other entrepreneurs make informed choices and allows me to continually raise the bar for quality.
Tailoring method
In-depth analysis, rapid prototypes, and custom finishes: speed without compromising on quality.
Measurable growth
Dedicated dashboards, monthly reports, continuous optimizations: decisions based on data, not assumptions.
Single direction
From briefing to launch, you speak to just one person — me: zero handovers, maximum consistency, and fast turnaround.